Portfolio

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Marketing and Sales Operations

Organized and managed a debate contest for the University of Waterloo Public Speaking club to encourage students to improve their speaking maintaining a competitive spirit while having fun.

Conducted research on hiring opportunities and challenges for a team of Account Executives to help prospective clients with a new innovative solution.

Facilitated a Sales Enablement program with the Sales Operations team which involved creating a systematic training manual and developing a strong support system to address concerns. 

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Design and Illustrations

Works for Yes Toronto

Yes Toronto is a vibrant social community in Toronto, Ontario, dedicated to fostering meaningful connections among strangers. The group organizes diverse activities that provide opportunities for people to connect and engage. Below are some of the promotional materials I created for their events.

New Year's Party Poster

Crafted a New Year’s party poster for Yes Toronto using Photoshop, employing a minimalistic approach that maximizes negative space and minimizes the use of graphics.

Friendsgiving Party Poster

Conceptualized and designed a captivating poster for Yes Toronto’s Friendsgiving party on Canva, embracing a warm fall theme with a palette of muted colors.

Yes Toronto's Anniversary Meetup Poster

Designed the flagship poster for Yes Toronto’s largest annual meetup using Photoshop. I incorporated a double exposure effect, carefully selected fonts, and a duotone color scheme to create a minimalistic yet striking visual impact.

School Projects

Below are the projects that I have worked on for the University of Waterloo.

Breakfast

Inspired by a dialogue, this is a Public Service Announcement that emphasizes the importance of focusing on what is in front of us rather than looking too much into the future. This artwork was done exploring the rules and nuances of typography and screenprinting and the usage of warm colors made it stand out to the public.

A cup of Tea

A mural to establish my love for tea. The props which include the tea glasses, chairs, table, and an artist’s book specifically made of tea replicate the typical “tea time” in a family setting. It also adds more cultural value as the illustration aims to show more authenticity towards how tea is prepared and consumed in India.

Lives Got Gamified

Gamification is the concept of implementing game elements like points, levels, etc. in non-gaming aspects of life. This work showcases how our everyday lives are quantified like the tracking systems we have on our phones for steps and calories, the reward points that we collect in most of the stores, and the employee ranking system in corporate settings. This illustration was printed on vinyl which was used to stick on the wall in a course-based exhibition. 

Move! - Infographic

An infographic stressing the importance of moving and taking breaks in our busy work culture. Long hours of sitting can cause potential health implications and it is important to take quick walks. The colors of yellow and orange make the message bright from the dark background. Make sure to move and breathe!

 
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Videos

Vilampara Media

As a videographer at Vilampara Media, I contributed to a diverse range of client projects spanning advertisements, events, and infographic videos. Notably, I filmed interviews for local businesses, earning a nomination for the Ontario Made Awards 2023. This recognition honors manufacturers and retailers supporting consumers in making informed decisions, ultimately boosting sales and awareness of locally made products.

United Chargers Inc.

We had the opportunity to collaborate with the proud winners of the ‘Manufacturer Spotlight Award,’ United Chargers. This Toronto-based manufacturer specializes in chargers for electric vehicles. Throughout the project, I had the privilege of meeting and interviewing the CEO, and we also took a fascinating tour of their cutting-edge manufacturing facility.

Uncle Bob's Popcorn

As one of the nominee for the ‘Manufacturer Spotlight Award,’ we collaborated with a Norfolk County-based popcorn manufacturer. This family-owned business provided a unique experience, allowing me to meet the owners, spend time on the farm, and gain insights into their production processes, which extend to exporting their products all over Canada.

Paz Bakery

Paz Bakery, renowned for its ‘Cheese Dots,’ another winner under the ‘Consumer Awareness Award’ category. Situated in St. Catharines, we had the opportunity to collaborate with the owners, showcasing the intricate process and purpose behind their exceptional products.

Cheesy Cow Company

The Cheesy Cow Company, a Woodstock-based cheese and meat business celebrated for its exceptional quality products, received a nomination in the ‘Retailer Spotlight Award’ category. During our visit, we had the pleasure of meeting the owner, hearing the captivating story behind the brand, and exploring their aesthetically designed shop.

Featured by Seek Discomfort

Seek Discomfort is an American digital media and merchandise brand that celebrates its anniversary each year with an event known as ‘Seekers Day.’ During this event, the brand encourages its followers around the world to take on one or two challenges, and to amplify this initiative, they select content creators to participate. This year, I was honored to be one of the chosen creators. Below are the videos I produced for the brand.

Reel 1 - 10 things I'm grateful for

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This is my first challenge: a short reel listing the things I’m grateful for. It became my most successful reel, garnering over 3,600 views within 24 hours and capturing attention globally.

Reel 2 - Spending time in nature

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This is my second challenge: a reel showcasing myself spending time in nature. It attracted nearly 500 views within 24 hours.

Other Projects

Sketch Comedy

Worked on a sketch comedy titled “In My Room” with a group of four. Handled the cinematography of the video along with contributing to script work. The heavy use of static shots widely contributed to the intended jokes and was appreciated by the professor and peers.

Travel Film

A solo travel film titled “India- The Konkan Experience” showcases the beauty of the Western Ghats of India. This was a single-person project where the scripting, filming, and editing were done by myself. This video is mainly appreciated for its pacing offering an immersive experience for the viewers.